About Our Co- Founders
At Luba Jones, we combine elite academic backgrounds with deep industry experience to offer the highest standard of university admissions support. Founded by two education experts, our approach is personal, strategic, and proven.
At Luba Jones, we combine elite academic backgrounds with deep industry experience to offer the highest standard of university admissions support. Founded by two education experts, our approach is personal, strategic, and proven.
About Our Co- Founders
Alicia Luba
Alicia graduated from the University of Oxford with a Double First-Class degree and then obtained her Masters from King’s College London.
Like the students she now supports, she took their challenging pre-tests and went through the lengthy interview process. She has spent the past 15 years as an Education Consultant in London and specialises in Oxbridge, Ivy League, and Law students.
Petra Jones
Petra graduated from the University of Exeter with a First-Class degree in International Relations. She then went on to pursue her Masters Degree at the University of Cambridge.
With a decade of experience in senior roles at top management consulting firms, she now advises students on maximising employment prospects and specialises in Political Science, Business Management, Medicine, Technology and Finance.
Alicia Luba
Alicia graduated from the University of Oxford with a Double First-Class degree and then obtained her Masters from King’s College London.
Like the students she now supports, she took their challenging pre-tests and went through the lengthy interview process. She has spent the past 15 years as an Education Consultant in London and specialises in Oxbridge, Ivy League, and Law students.
Alicia graduated from the University of Oxford with a Double First-Class degree and then obtained her Masters from King’s College London.
Like the students she now supports, she took their challenging pre-tests and went through the lengthy interview process. She has spent the past 15 years as an Education Consultant in London and specialises in Oxbridge, Ivy League, and Law students.
Petra Jones
Petra graduated from the University of Exeter with a First-Class degree in International Relations. She then went on to pursue her Masters Degree at the University of Cambridge.
With a decade of experience in senior roles at top management consulting firms, she now advises students on maximising employment prospects and specialises in Political Science, Business Management, Medicine, Technology and Finance.
Petra graduated from the University of Exeter with a First-Class degree in International Relations. She then went on to pursue her Masters Degree at the University of Cambridge.
With a decade of experience in senior roles at top management consulting firms, she now advises students on maximising employment prospects and specialises in Political Science, Business Management, Medicine, Technology and Finance.
Our Philosophy
Strategic
Strategic
We do not believe in one-size-fits-all advice, or vague promises. Our approach is thoughtful, strategic, and deeply personal. We help families make better choices, saving time, energy, and money by focusing on what really matters: getting each student into their best-fit university with clarity, confidence, and purpose.
We do not believe in one-size-fits-all advice, or vague promises. Our approach is thoughtful, strategic, and deeply personal. We help families make better choices, saving time, energy, and money by focusing on what really matters: getting each student into their best-fit university with clarity, confidence, and purpose.
We do not believe in one-size-fits-all advice, or vague promises. Our approach is thoughtful, strategic, and deeply personal. We help families make better choices, saving time, energy, and money by focusing on what really matters: getting each student into their best-fit university with clarity, confidence, and purpose.
Personalised
Personalised
We specialise in high-impact support for students applying to competitive UK, US, and international universities. With our private service, every plan we create is tailored and every conversation is intentional. This is not a generic service. It’s a relationship built on trust, expert insight, and an unwavering commitment to long-term success.
We specialise in high-impact support for students applying to competitive UK, US, and international universities. With our private service, every plan we create is tailored and every conversation is intentional. This is not a generic service. It’s a relationship built on trust, expert insight, and an unwavering commitment to long-term success.
We specialise in high-impact support for students applying to competitive UK, US, and international universities. With our private service, every plan we create is tailored and every conversation is intentional. This is not a generic service. It’s a relationship built on trust, expert insight, and an unwavering commitment to long-term success.
Value your future
Value your future
At the heart of our work is one belief: education is an investment. In your child’s future, in your family’s peace of mind and in the legacy you’re building. That’s why our philosophy is simple:
Value your future.
At the heart of our work is one belief: education is an investment. In your child’s future, in your family’s peace of mind and in the legacy you’re building. That’s why our philosophy is simple:
Value your future.
At the heart of our work is one belief: education is an investment. In your child’s future, in your family’s peace of mind and in the legacy you’re building. That’s why our philosophy is simple:
Value your future.
Hear it from our students and parents
“Luba Jones support is always beyond our expectations.”
Parrent of Succesful Student
2023
“Luba Jones support is always beyond our expectations.”
Parrent of Succesful Student
2023
“I’d like to thank you both so so much for working with me!! You truly made this an enjoyable experience.”
Succesful Student
2025
“Petra and Alicia literally changed my children’s world and futures and opened up opportunities that they never would have dreamt of or achieved”
Parent of 3 successful students
2020-2024
“Luba Jones support was beyond our expectations. Making everything tailored to suit our needs and there for us every step of the way. Cannot more highly recommend”
Parent of successful student 2019
“Thank you again for all the support you have provided”
School Principal 2018
Hear it from our students and parents
“Luba Jones support is always beyond our expectations.”
Parrent of Succesful Student
2023
“Luba Jones support is always beyond our expectations.”
Parrent of Succesful Student
2023
“I’d like to thank you both so so much for working with me!! You truly made this an enjoyable experience.”
Succesful Student
2025
“Petra and Alicia literally changed my children’s world and futures and opened up opportunities that they never would have dreamt of or achieved”
Parent of 3 successful students
2020-2024
“Luba Jones support was beyond our expectations. Making everything tailored to suit our needs and there for us every step of the way. Cannot more highly recommend”
Parent of successful student 2019
“Thank you again for all the support you have provided”
School Principal 2018
Petra Jones
Alicia Luba
Registered in the UK: 10871077
+447701070780
hello@lubajones.com
